
Discover insights at the speed of business!
Whether it be consumers, audiences, customers or staff, we use the power of technology and an understanding of human motivations to uncover powerful insights so that you can GROW
The world is changing and moving fast, that’s why everything we do is about delivering rapid, actionable insights.
Our roots are African…
The African continent is diverse, unique, growing and constantly changing.
Africa is not a country, it is a vibrant tapestry made up of many cultures, languages, colours and complexities.
We are proudly African and skilled at helping our clients make sense of the diverse needs, motivations and aspirations of the people of our continent.
Since our inception in 2012, nudge has pioneered online market research in Africa.
We are plugged in…
Three trends are shaping African communities across the continent:
- Constant innovation in technology – accelerating change;
- Hyper-competition – giving consumers the power of choice; and
- Empowered consumers – searching, engaging, trading and sharing their opinions online!
We are plugged into these changes and have a deep understanding of African people, culture and psychology. As nudge, we are best-placed to understand and translate your needs into action. Our processes and strategies have always been completely technology driven, making us genetically digital.
And we are…
AGILE
We uncover insights quickly, we are flexible and adapt to the needs of our clients!
AFRICAN
Our home is Africa, we are African! We live it, understand it and have a passion for it!
DRIVEN
We are curious about possibilities, ambitious and unafraid to pioneer new territories!
GENETICALLY DIGITAL
We use technology to unlock insights to better understand human motivation!
We partner with many brands across Africa …
… to deliver on their unique insights needs …
Brand
Innovation
Communication and Advertising
Pricing and Portfolio Optimisation
Monitoring and Evaluation
Customer Experience
Profiling, Attitude and Behaviour
Contextual Landscape
Segmentation
… to deliver on their unique insights needs …
Tap or hover for more information
Brand
Innovation
Communication and Advertising
Pricing and Portfolio Optimisation
Monitoring and Evaluation
Customer Experience
Profiling, Attitude and Behaviour
Contextual Landscape
Segmentation
… powered by our toolbox of online methodologies …
Insight Communities
and Panels
Sample on Demand or River Sampling
Mobile Ethnography
Adhoc and Custom Research
Tracking Research
Qualitative Online Discussions
… powered by our toolbox of online methodologies …
Tap or hover for more information
Insight Communities and Panels
Sample on Demand or River Sampling
Mobile Ethnography
Adhoc and Custom Research
Tracking Research
Qualitative Online Discussions
Our team…
- Teamwork is central as to how we function internally, as well as with our clients!
- The nudge team is more than just a collection of talented specialists! We’re made up of passionate individuals, knowledgeable generalists, innovators and trend-setters … and together we are a TEAM!
Contact
The office
Address: IQBusiness Park, No 3 3rd Avenue, Rivonia, Gauteng, 2191.
Phone: (011) 706-9661
Email: info@nudge.co.za